Best-in-State · rank 16 · Scottsdale, Arizona · listed firm: Merrill Wealth Management
Identity & firm
- Firm — Merrill Lynch Wealth Management (high)
- “firm":"Merrill Wealth Management"” — forbes_shook
- Parent company — Bank of America (high)
- “Merrill Lynch Wealth Management is a business of Bank of America Corporation” — firm_official
- Firm type — wirehouse (high)
- “Merrill Lynch operates as a wirehouse with integrated brokerage and wealth management services under Bank of America” — firm_official
- Team name — The Benefiel Group (high)
- “The Benefiel Group” — firm_official
- Team size — gap: not_found_after_search
- CRD — 1968666 (high)
- “CRD# 1968666” — sec_finra_regulatory
- Years experience — 34 (high)
- “joined Merrill Lynch in 1988” — firm_official
- Designations — CPA (high)
- “CPA (Certified Public Accountant) designation prior to joining Merrill” — firm_official
- “Holds Series 63 and Series 66 regulatory licenses” — sec_finra_regulatory
Book of business
- Team AUM ($M) — 718 (high)
- “Team Assets (Custodied)":"$718M"” — forbes_shook
- Account minimum ($M) — 2.5 (high)
- “Minimum account size for new business":"$2.5M"” — forbes_shook
- Typical client net worth ($M) — 12.5 (high)
- “Typical Net Worth of Relationships":"$2.5-20M"” — forbes_shook
- Client niche — wealth creators: business owners with complex financial needs; multi-generational wealth transfer, estate planning, business exit strategies (high)
- “Focus on wealth creators and business owners seeking multi-generational wealth transfer, estate planning, and business exit strategies” — firm_official
- Custodians — not_applicable (high)
- “Merrill Lynch operates as a wirehouse with internal custodial services; advisors use Merrill's integrated custody” — firm_official
- Fee model — fee_plus_commission (medium)
- “Asset-based, fixed, commission-based, and performance-based fees per typical Merrill Lynch structure” — professional_press
Positioning & marketing
- Website url — https://fa.ml.com/arizona/scottsdale/benefiel-group/ (high)
- “Merrill Lynch Benefiel Group official profile page” — firm_official
- Value proposition (verbatim) — Help families preserve wealth across generations and navigate complex financial decisions (medium)
- “Multi-generational wealth transfer, estate planning, business exit strategies, portfolio development, pre/post transaction advice for business owners, family legacy planning” — firm_official
- Differentiators — CPA background for tax planning expertise, 34+ years experience in wealth management, Specialized focus on business owner wealth planning, Multi-generational wealth transfer expertise (medium)
- “CPA background combined with 34 years at Merrill Lynch, focused on business owners and multi-generational planning” — firm_official
- Content marketing — none (medium)
- “No published blog, newsletter, or advisor-authored content marketing found under Scot Benefiel or Benefiel Group name” — firm_official
- Has podcast — no (medium)
- “No podcast hosted by Scot Benefiel or The Benefiel Group found in searches” — general_press
- Books published — 0 (medium)
- “No published books authored by Scot Benefiel found in search results” — general_press
- Linkedin url — https://www.linkedin.com/in/scot-benefiel-8732a951/ (high)
- “LinkedIn profile: Scot Benefiel, Senior Vice President - Merrill Lynch Wealth Management, 325 connections” — social_or_third_party_db
- Social presence — linkedin_active (high)
- “LinkedIn profile active with professional updates” — social_or_third_party_db
- Press awards — Forbes 2026 America's Top Wealth Advisors, Forbes 2026 Best-In-State Wealth Advisors (#17 Arizona), Forbes 2025 Best-In-State Wealth Advisors (#10 Arizona) (high)
- “2026 Forbes Top Wealth Advisors ranked #16” — forbes_shook
- “Forbes 2026 Best-In-State Wealth Advisors ranked #17 in Arizona” — forbes_shook
Visual brand
- Has distinct logo — no (high)
- “The Benefiel Group uses Merrill Lynch corporate branding; no distinct team-only logo identified” — firm_official
- Logo url — https://merrillaem.fs.ml.com/content/dam/merrill/global/Merrill_newLogo__1x.png (high)
- “Merrill Lynch corporate logo - verified asset URL” — firm_official
- Visual brand notes — Merrill Lynch corporate branding (navy, gold, Bank of America integration); no distinct Benefiel Group visual identity separate from parent firm (high)
- “Merrill Lynch - A Bank of America Company” — firm_official